Continental Research
!
4500 Colley Avenue
!
Norfolk, VA 23508
{ {
B - 20
Generally speaking, what is your MAIN source of information about City of Chesapeake services,
programs, and activities? (No response choices were read.)
1998 1999 2000 2001 2006 2007 2008 2014
The City’s website
n/a
0.0% 1.2% 2.2% 14.6% n/a
n/a
23.5%
The newspaper -
Clipper
section
n/a
n/a
23.0% 15.6%
20.1%
The newspaper - main paper
*56.6% *54.3%
32.4% 31.2%
14.9%
Word of mouth/friends/
relatives
8.0% 6.8% 6.4% 9.0%
10.5%
“Regular” network TV
11.6% 14.6% 16.8% 11.0%
9.9%
City publications, including
brochures and flyers
6.8% 4.3% 4.8% 4.7%
5.0%
The City’s cable TV station,
WCTV
4.2% 9.3% 6.4% 8.3%
4.3%
An email from the City
0.0% 0.0% 0.0% 0.0%
2.5%
Online using a Google search
0.0% 0.0% 0.0% 0.0%
2.2%
Billboards
0.0% 0.0% 0.0% 0.0%
1.9%
Online using Facebook
0.0% 0.0% 0.0% 0.0%
1.2%
The radio
1.9% 0.9% 1.2% 0.0%
0.9%
I call or go to a City
office
4.2% 3.7% 4.4% 1.0%
0.6%
At work
0.0% 0.0% 0.0% 0.0%
0.6%
Online using Pilot Online
0.0% 0.0% 0.0% 0.0%
0.6%
At the library
0.0% 0.6% 0.4% 0.7%
0.6%
382-CITY
0.0% 0.0% 0.0% 0.7%
0.3%
An Alert from my phone app
0.0% 0.0% 0.0% 0.0%
0.3%
Online using the Internet
(not specific)
1.0% 1.2% 0.8% 1.3%
0.0%
Other
5.8% 2.8% 1.2% 2.0%
0.0%
100.0% 100.0% 100.0% 100.0%
100.0%
(n=311) (n=322) (n=500) (n=301)
(n=323)
* Prior to 2001, “the newspaper” was not broken out if the respondent had used the “
Clipper
.”
