Continental Research
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4500 Colley Avenue
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Norfolk, VA 23508
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Top Two Sources of Information
Q45 & Q46 - What are your top two sources of information about City of Chesapeake
services, programs, and activities? (COMBINED)
121 (37.5%) mentioned the City’s website
108 (33.4%) mentioned the newspaper -
Clipper
section
86 (26.6%) mentioned the newspaper - main paper
75 (23.2%) mentioned word of mouth/friends/relatives
70 (21.7%) mentioned “regular” network TV
38 (11.8%) mentioned City publications, including brochures and flyers
27 ( 8.4%) mentioned the City’s cable TV station, WCTV
13 ( 4.0%) mentioned billboards
12 ( 3.7%) mentioned online using a Google search
12 ( 3.7%) mentioned online using Facebook
11 ( 3.4%) mentioned email from the City
8 ( 2.5%) mentioned the radio
6 ( 1.9%) mentioned online using another Internet site
5 ( 1.5%) mentioned using 382-CITY
4 ( 1.2%) mentioned calling the City of Chesapeake office
3 ( 0.9%) mentioned online using Pilot Online
3 ( 0.9%) mentioned the library
2 ( 0.6%) mentioned work
1 ( 0.3%) mentioned Alerts from a phone app
1 ( 0.3%) mentioned a phone app (generic)
1 ( 0.3%) mentioned schools
1 ( 0.3%) mentioned a civic league
1 ( 0.3%) mentioned Twitter
(n=323)
NOTE: The percentage total will exceed 100%because 99 people named one source, and 224
people name two sources. When combining the first and second sources of
information, it is possible that each of the two responses may have been in the same
general category.
